Algotherm, a renowned skin care brand from France launched
“Algotherm”, a renowned skin care brand from France launches at the residence of the French Ambassador and opens its first training center in Delhi.
New Delhi, 10 December 2018
With an aim to propagate cultural ties between India and France, Laboratoires Gilbert in collaboration with Gilbert Jain Laboratory Pvt. Ltd. launched Algotherm, a renowned skin care brand from France in India. Known for its natural marine ingredients, Algotherm was launched at the Residence of France on 10th December 2018. The company has also inaugurated their new training centre in Old Rajender Nagar, New Delhi.
This training centre would help the employees to learn the know-how and to understand the right techniques to use and apply the products. Initially, 10 people from Delhi and North India and Mumbai will be trained at this centre followed by Chennai and Bangalore in the third quarter of 2019 and PAN India. In the long run, Gilbert Jain Laboratory Pvt Ltd aim to train 500 people for this brand products across India through beauty salons which will be a part of various training centres. These training centres will then essentially be aesthetic centres.
The Algotherm products can also be bought at these training centres and the company aims to sell a range of 16 products to all the leading spas and beauty salons that would include anti-aging and face brighting products. Furthermore, a range of 70 products will be available from April 2019 and will also be available online on their website for the customers. The big retailers like Amazon, Flipkart, Nykaa will be targeted later in the year to sell their products.
Welcoming Algotherm’s new enterprise in India, Ambassador of France to India, Mr Alexandre Ziegler, said, “I am glad that a renowned French company like Laboratoires Gilbert has launched an ambitious joint venture with an Indian partner, in line with the Make in India programme. The company’s current and upcoming training centres will also contribute to the Skill India Mission.”
A wide variety of products ranging from creams, serums, masks to correctors and gels, Algotherm products are all natural and are made from Algohydra which hydrates and nourishes the skin along with moisturizing.
Borrowing from the goodness of the sea and adding the richness of 29 unique, marine ingredients, Algotherm is best known for its algea infused personal care range.
The French Brand goes back to 1962 and its products are based on the unique practice of Algotherapy.
“Algotherm is a brand well suited for the Indian skin and climate. Its algae therapy best balances the toxins in the air and the fast pace of life we keep today,” says Mr. Chhagan Lal Jain, founder of Gilbert Jain Laboratory, India.
“It is very important to introduce these algae infused personal range in our Country which will be very natural and skin friendly. The products have been specially created to not only house the essentials but do so with the essence of purity” says Mr. Jain.
Speaking about his experience in India, Eric Bourgeois, CEO, Gilbert Jain Laboratory Pvt Ltd said “We are not coming to India for short term but we want to build true brand value with Algotherm and its product and I know we will achieve this with the help of the family values that the Jain Group brings along with this joint venture that knows the Indian generation”
The range of products that will be available in India includes comfort cleaning emulsion and cleansing milk, cocooning mask and comfort enzymatic exfoliating gel to name a few.